Perfect Diary has always been a pioneer in the cosmetics industry. Our brand was founded in 2017 and listed on the New York Stock Exchange (NYSE) in 2020. We are young yet lifeful with a rapid develop speed, having gained over 40 million customers worldwide and have launched more than 300 offline stores. Perfect Diary believes that the world will be a better place when any aspiration for beauty is valued. We are committed to developing a range of high-quality, creative, and amazing products while easy to apply, and intend to enable everyone to express and pursue her own beauty effortlessly.
Inspired by diverse beauty cultures of the world, we perfect diary beauty have collaborated with the Metropolitan Museum of Art, The British Museum, and Chinese National Geography. We hope these co-branding products will bring consumers an unparalleled brand new beauty experience and inspire them to create beauty.